Bayleaf, a fine dining and Quick Serve Restaurant, was established in 1997 and had a loyal customer base who swore by their signature dishes. We came on board to create separate campaigns for walk-ins and take away orders as well. Our task was to retain the brand’s loyalists and engage with them in a compelling way while also creating content that resonated in the already crowded restaurant space.
We did this by bringing insight and creativity into planning of the content, creating posts that were visually appealing and drool-worthy and adding a generous dose of spontaneity and wit to every interaction. The result? We didn’t just gain followers – but rather advocates of the brand who interacted with the brand in meaningful ways.